Mizuno_Lifestyle_Seiei_HERO

Mizuno Europe

INTEGRATED - SEIEI

THE WORK

The endless hours of training are necessary, but to perform at your best, you need the best equipment. Using successful professional athletes as ambassadors, and the work of renowned Japanese artist, Hidekichi Shigemoto, we reinforced the brand's strong heritage and commitment to giving athletes the competitive edge.

THE RESULTS

Across a range of channels including online content, in-store and live engagement at the Mizuno Brand Centre, the campaign was a great success.