After being appointed Williams’ social agency in March, we’ve already increased their Facebook followers by a seriously impressive 367%.

It follows a carefully created paid and organic social strategy that involved releasing exciting new content that would spark a huge amount of engagement and interaction.

Thrilling content ideas.

From the Williams Juice Challenge, crazy videos of contestants trying to stop as much orange juice from spilling from a jug as they get raced around in a jet tender – to The Williams World Tour, stunning locations around the globe that are only accessible by boat – people are loving what we’re doing.

One of our latest content ideas to go live is the: ‘Williams Head-to-Head’, which we came up with after hearing a commonly-asked customer question: ‘which Williams tender would win in a race?’. So we decided to find out. We filmed several adrenaline-fuelled races between the different Williams models to see which one would come out on top.

Watch the first exciting race in the series: The Minijet 280 v Sportjet 520. What will win? Lightweight agility or exhilarating power?

Look out for more thrilling Williams Jet Tenders content as we continue to grow the presence across all social platforms.