Thinking Juice, the award-winning Bournemouth based integrated creative agency has been appointed lead creative agency by global sports brand Mizuno, for their European activity.

The Japanese sporting giant has briefed the agency on a number of assignments both on and offline, following a four way creative pitch in March.

Gellan Watt, Managing Director, said: “It’s a great win for the team. We’re absolutely delighted. Mizuno have got big plans over the next couple of years and we’re looking forward to working with a great marketing and sports team to deliver their objectives.”

Mizuno is the latest in a number of client wins including UNITE Students, Winfresh, Caterpillar and global telecoms solutions giant Amdocs. The agency were also named ‘RAR Best in Creative 2011’ and ‘RAR Best in Effectiveness 2011’ at the Recommended Agency Awards in London, on March 31st.