Thinking Juice, the award-winning integrated creative agency in Bournemouth, has created a new identity and launch communications for the inaugural Global Cheese Awards, launching at the Frome Agricultural and Country Show this September.

The agency has extensive experience in the world of cheese having worked with some of the UK’s most successful cheese brands and campaigns.

In 2004, the agency began working with Wyke Farms, a traditional family cheesemaker based in Somerset. Today, Wyke Farms is the UK’s best-selling Farmhouse Cheddar, 3rd best-selling Cheddar brand and a huge success story for the agency.