One of our digital marketing specialists, Alan Lam, shared his most successful techniques with Digital Marketing Magazine and B2B Marketing Magazine to help create irresistible subject lines.

  1. Lead with a benefit
  2. Create curiosity
  3. Use numbers
  4. Borrow credibility from a well known source
  5. Sell speed
  6. Be newsworthy
  7. Admit your mistakes

To read the full article in Digital Marketing Magazine, click here.

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