A DREAM WIN FOR DREAM HOLIDAY BRAND TRAVEL COUNSELLORSAgency News
It’s one of the most exciting wins we’ve had this year, so we’re absolutely delighted to be selected by global travel brand ‘Travel Counsellors’.
Following the sale of a significant chunk of the business to private equity house Equistone, the incumbent CEO Steve Byrne and other directors, including founder David Speakman are now focusing on taking the business and brand to new heights.
Our brief takes in all areas of communications from brand strategy, digital, customer communications, TV and CRM.
Gellan Watt, Managing Director, said: “This is a fantastic win. When we were first contacted by Travel Counsellors we were really excited about the opportunity to work on a business is an NPS rating of 96% – which is absolutely unheard of. Particularly for a brand with such low awareness.”
“The team at Travel Counsellors are really progressive and have a fantastic growth strategy that is already ahead of target. Which, all-in-all, makes it an amazing time to begin working with them.”