Redefining a high street stalwart for a digital world.

SockShop x Eleven Miles

Once a familiar favourite on the high street and in train stations across the country, SockShop had moved online and in the process had gotten a little lost.

As the world’s largest online sock store, SockShop sure are passionate about socks, so we redefined their brand in a way that would land this and prompt people to reappraise the value of a good quality sock, and feel it was worth investing in a more quality pair with SockShop online.