Global Peace Project.

What a great brief to get. The Global Peace Project has been created to support the work of Archbishop Desmond Tutu, raising money to promote world peace. Essentially it’s a series of ‘An audience with...’ events run by Clive Conway Productions. The guests at each event are world leaders, including Tutu himself, Bill Clinton and many more.

THE IDEA.

The work included everything from creation of the brand, development of online and offline promotional tools and the management of social media. It was a huge pleasure to work on and a great client-side team.

RESULTS.

The work has been incredibly well received and the client and Archbishop Tutu’s team have been delighted. The first event was an immediate sell out and we are looking forward to the next one.